For their innovation, association with telephone development, their Dow slot and perhaps creative destruction, Apple and AT&T have followed parallel paths.
What Do iPhones and Pencils Have in Common?
Whether looking at the supply chain for a pencil or an iPhone 6, we see globalization because price system incentives create cooperation.
Will Conspicuous Consumption Add to iPhone 6 Sales?
As an oligopoly, through pricing power and product differentiation, Apple takes advantage of the conspicuous consumption customers could experience.