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Tag Archives: baggage fees

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You’ve probably heard the story. Fed up, a flight attendant tells passengers what he really thinks of them, grabs a beer, presses the button for the emergency chute, and leaves the plane. The overhead storage bin might have been the reason.

Overhead bins create frustration for everyone. They increase boarding delays. A cascading overflow can be dangerous when doors pop open. Attendants have to restrain impatient fliers from grabbing a bag before the plane has stopped. A cost saving fast turnaround for aircraft is delayed by passengers having to retrieve their paraphernalia. Deplaning is agonizingly slow.

An economist would disagree with a NY Times solution: “Carry-Ons and Courtesy Need to Co-Exist“. Instead, incentives have to change. Because checked baggage generates huge revenue, airlines have the incentive to charge. Responding, passengers have the incentive to take more onboard. One solution? Spirit is charging for carry-ons. Your opinion?

The Economic Lesson

Two economic concepts explain the problem:

1) The fallacy of composition states that what is good for one is bad when everyone does it. An example is fleeing from a fire in a crowded movie theater. One person, alone, can quickly leave but everyone together cannot. Similarly, one person can enjoy the plane’s overhead bin but everyone together cannot. When airlines decided to charge for checked luggage, they worsened the fallacy of composition.

2) A negative externality is a cost to a third party because of the unrelated agreement between 2 other individuals. Here, the airline agrees with you or me that it is okay to bring baggage onboard. The result, though, is a cost to other passengers and the flight staff. On an aircraft, the negative externalities multiply geometrically because everyone is creating them.

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Whenever you consider doing something extra, you are thinking at the margin.

  • When airlines decided to charge travelers for more than one bag, they were thinking at the margin.
  • Still thinking at the margin, they realized they could generate considerable extra revenue by getting paid for extra baggage.
  • Also thinking at the margin, some travelers stopped taking an extra bag.
  • Still though, airlines’ extra (marginal) revenue increased by $1.5.billion.
  • Then, because planes had less extra baggage, extra fuel was no longer necessary.
  • Less fuel meant extra profits and larger profit margins.
  • For baggage handling injuries and bag losses, there were fewer extras.
  • Fewer bags meant extra room for cargo (which is more lucrative for the airlines).
  • However, flight attendants are experiencing extra injuries because passengers are jamming bigger bags into the overhead racks.
  • And finally, airlines have always thought about extras because one extra passenger on a plane typically costs them the price of an extra meal.  

The Economic Lesson

Whenever anyone considers the cost and benefit of something extra, that person is thinking at the margin. The margin is an imaginary line that separates the current amount you are doing from the extras you might be contemplating. As you can see, airlines have been doing a lot of thinking at the margin.

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