Posts Tagged ‘BRIC’

  • Coffee Conspicuous Consumption

    One Reason To Drink Coffee in China

    Dec 12, 13 • 1012 Views • No Comments

    How can you show your friends (in China) that you have ascended to your country’s middle class? Starbucks. First, some background… A 2010 BusinessWeek article on the world’s most caffeinated countries cited a connection between an...  [read more]

  • Our Transportation Infrastructure is Crumbling

    Cars and the Middle Class in Developing Nations

    May 26, 12 • 328 Views • No Comments

    What does it mean to be middle class? For a developing nation like China, income might be the key. If someone earns between $10 and $50 a day, then that person is middle class. Or perhaps you just need to be able to buy a tall macchiato at a Starbucks or a...  [read more]

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    Helpful Acronyms

    May 30, 11 • 230 Views • No Comments

    Reading about the potential contagion of Greece’s debt problems, I discovered STUPID in Schott’s Vocab, a NY Times blog about words and phrases. Schott quoted Reuters Breakingviews, “The new acronym on trading floors for possible dominoes if...  [read more]

  • Displaying different strategies, McDonald's and Starbucks call a 16 ounce cup different names.

    More Conspicuous (Coffee) Consumption

    Mar 11, 11 • 291 Views • No Comments

    The same story. But now it is about coffee. Increasingly affluent, the Chinese have begun to drink more coffee (in addition to using more oil, eating more meat and buying more handbags). When talking about China, the International Coffee Organization says...  [read more]

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    Conspicuous (Coffee) Consumption

    May 1, 10 • 489 Views • No Comments

    How can you show your friends that you have ascended to your country’s middle class? Starbucks. A recent BusinessWeek article on the world’s most caffeinated countries cited a connection between an emerging middle class and coffee...  [read more]