Posts Tagged ‘competitive market structures’

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    Our Shopping Habits

    Feb 20, 12 • 392 Views • No Comments

    Our story starts during the 1990s. When Procter & Gamble (P&G) first advertised Febreze as a room deodorizer, they thought it would be an instant success. However, the households that most needed it did not respond and sales were tepid.  Realizing...  [read more]

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    Plane Colors

    Dec 25, 11 • 317 Views • No Comments

    If you are flying during the holidays, do take a look at the color of your plane. Is it rather bland? The reason is deregulation. After 1978, when government stopped approving fares, guaranteeing profits, and allocating routes, the world of flying changed....  [read more]

  • Everyday economics and Shake Shack

    Fast (and Slow) Food

    Dec 23, 11 • 381 Views • No Comments

    Wendy’s is about to pull ahead of Burger King in the U.S. The reason? People care about their lettuce and the shape of their burgers. Led by new ownership, Wendy’s now has 11 different greens (not just iceberg), a slightly rounded bun...  [read more]

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    Tweet Rights

    Sep 26, 11 • 277 Views • No Comments

    Does “Nutcracker Tweet” bird seed have the right to Tweet? Is it okay to name your birdhouse firm “Tweet Tweet Home?”  Can your app say Tweet? It all depends on the US Patent and Trademark Office. Twitter wants the tweet...  [read more]

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    Abercrombie’s “Terrible, Terrible News”

    Aug 18, 11 • 333 Views • No Comments

    Sometimes the wrong people wear the right products. It just happened to Abercrombie & Fitch. Here is the story: According to the NY Times, it all began when an employee conveyed to A & F’s CEO the “terrible, terrible news” that Mike...  [read more]