Posts Tagged ‘cup holder’

  • vintage cup holder

    Innovation: The Cup Holder

    Jul 20, 13 • 196 Views • Businesses, Demand, Supply, and Markets, Economic History, Innovation, Tech, Thinking EconomicallyNo Comments

    Steve Jobs once said, “It’s not the consumers’ job to know what they want.” I suspect that automakers were thinking like Steve Jobs when they gave us the cup holder. The story of the cup holder begins in 1950: A tough device to perfect, the cup...