Posts Tagged ‘General Mills’

  • Yoplait

    Oligopoly: Competing For Stomach Share

    Feb 24, 13 • 616 Views • Businesses, Demand, Supply, and Markets, Households, UncategorizedNo Comments

    For an oligopoly that sells food, competition is all about “stomach share.” Our story starts with Yoplait… More than a decade ago, General Mills made sure that yogurt would become a popular “health food.” No, it was not because