Posts Tagged ‘Heinz Ketchup’

  • Ketchup

    Oligopoly: A Ketchup Story

    Feb 16, 13 • 495 Views • No Comments

    Called the “Ketchup Conundrum” by journalist Malcolm Gladwell, we have many mustards but only one ketchup. Grey Poupon transformed the mustard market. Originally a delicacy in the gourmet section, Grey Poupon was selected over French’s in...  [read more]

  • lightbulb

    A Better Ketchup Bottle?

    May 25, 12 • 270 Views • No Comments

    In a 1964 TV commercial, during a pouring contest between 2 young boys, Heinz ketchup was “…too thick and rich to run.” In another ad, Heinz lost an OK Coral duel because it was the “slowest ketchup in the west…east, north and...  [read more]