May 3, 11 •
235 Views •
Demand, Supply, and Markets, Developing Economies, Innovation, Thinking Economically •
Elaine Schwartz •
Demand is soaring for yartsa gunbu, a “nutty tasting fungus” from China’s Tibetan Plateau and similar Himalayan regions in Nepal and Bhutan. Reputed to have cancer fighting capability, aging retardants, and libidinal qualities, the fungus
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