Posts Tagged ‘Starbucks’

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    More About Lines

    Aug 13, 10 • 698 Views • 3 Comments

    Next time you are in Starbucks, check how long you stood in line. They care. To save 14 seconds, for example, Starbucks designed a larger ice scoop which baristas could use for one dip instead of 2. Still though, in a “mystery shopper” survey of......  [read more]

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    Starbucks or McDonald’s?

    Jun 10, 10 • 3563 Views • No Comments

    A recent Pew Research Center survey asked 2260 adults whether they would, “prefer to live in a place with more McDonald’s or more Starbucks.” 43% said McDonald’s; 35% said Starbucks; 22% had no preference. According to the study, a key......  [read more]

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    Conspicuous (Coffee) Consumption

    May 1, 10 • 1083 Views • No Comments

    How can you show your friends that you have ascended to your country’s middle class? Starbucks. A recent BusinessWeek article on the world’s most caffeinated countries cited a connection between an emerging middle class and coffee......  [read more]

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    Tipping Points

    Mar 3, 10 • 477 Views • No Comments

    When tipping, we all have a tipping point.  It might sound reasonable to leave a dollar tip.  But, if a Tall Vanilla Latte costs $3.37, is a thirty percent tip too much?  Yes, says one NY Times blogger. On the other side, Starbucks baristas say......  [read more]

  • The Impact of No Impact Man

    Sep 28, 09 • 370 Views • No Comments

    Knowing that every decision has an opportunity cost, we can become “no impact” men and women…IF…we identify and accept the trade offs. Is it okay to give Starbucks less business? Then, who will absorb that impact? The stockholders? The......  [read more]