The Impact of No Impact Man

by Elaine Schwartz    •    Sep 28, 2009    •    323 Views

Knowing that every decision has an opportunity cost, we can become “no impact” men and women…IF…we identify and accept the trade offs. Is it okay to give Starbucks less business? Then, who will absorb that impact? The stockholders? The employees? The suppliers? Each of us can decide the most ethical, practical, desirable choice.

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